07 Mar 2024 CATEGORY IP ManagementPatent Management The Value of IP to Attract Financing and Investment for Business Projects In this article, we focus on several reasons why IP rights are critical to attracting seed funding for business ventures. Obtaining patent and trademark rights in several markets clearly indicates a successful business strategy to consumers and competitors at the same time. Small- and medium-sized enterprises should take several steps to prepare themselves to harvest value from intellectual properties as they begin to scale. SEE MORE